Use Iterable, Black Crow AI, and Jasper together to turn static D2C flows into behavior-led, intent-aware journeys. This playbook shows one concrete personalization strategy per tool to lift conversions, protect margin, and keep your list healthy.
Black Crow AI predicts purchase intent and value, then syncs those signals to your ESP and SMS tools. Use decile segments to capture better emails, send fewer low-value messages, and lift revenue per recipient.
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